• BES: Large Sample for Reliable Planning
• BES 2006 Sample Size
• Universe Of Businessmen by Country
• By Age
• By Nationality
• By Monthly Income
• By Sector of Acitivity
• By Job Position
• Average Issue Readership
• Top Monthlies Readership
• Number of Cars Owned
• Ownership of High End Product
• Intention to Buy/Replace High End Product
• Top 10 Banks Used for Personal Finance

BES: Large Sample for Reliable Planning

After an over whelming response from the media industry in the region, Ipsos Stat launched the second round of Business Elite Survey (BES) 2006 with much wider coverage.

The survey on the Middle East Business Elite and Senior Executives in the largest companies in Saudi Arabia, UAE, Kuwait, Bahrain, Qatar, Lebanon and Jordan.

- Measures businessmen's TV viewership, Print readership, Radio listenership, Internet usage, business information and personal attitudes and profile

- Pre-eminent tool for planning Pan-Arab business campaigns

- Sets the highest technical standards, ensuring

• Reliable data
• Consistency & comparability - temporally and geographically

2,000
respondents

representing

Top 1,563,000
Businessmen

In KSA, UAE, Kuwait, Lebanon, Jordan, Bahrain & Qatar